As we all know, due to the COVID-19 outbreak most countries had imposed a complete lockdown in most of their states. No doubt that this lockdown was the need of the hour, but due to this step taken, most businesses around the world have taken a major hit,
If you can't fit in paid tools into your strategy, all you have to do is wait for your competitors' ads to show up on your feed. All you have to do is steal them and make them better!
A good school website is a powerful opportunity to involve, inform and communicate with your stakeholders - students, parents, staff and the local community
The advent of international schools has completely revolutionized the education industry in India. The ever increasing number of IB schools has given this sector the much needed boost.
'First impression is the last impression' this age old adage holds true not just for people but even for schools. Parents are interested in schools that establish a good first impression.
There is no denying that social media is the future. The numbers speak for themselves: 1+ billion Facebook users, 600+ million Twitter users and a YouTube audience wider than any cable network.
Facebook is one of the most highly trafficked websites in the world with1.23 billion users. Whether you're seeding or interacting, these are the facts you can't ignore. Used well, Facebook Marketing can be your powerful ally.
600 million daily searches and 10 billion tweets later, Twitter has established itself as a critical element to any social media marketing strategy. Twitter’s success is not surprising though, given its unique balance of business & personal use and high-q
Parents are highly influential in their children's lives. But is your school aware of just how influential parents have become in students' decisions to enroll and re-enroll?
The How, What and Why of Content Marketing When was the last time you heard someone talk about the benefits of content marketing? In this digital age, we hear of so many small business owners who took their business to another level with content marketing
No-brainer decision for business listings: e-bizda vs other business directories, a head-to-head comparison. You have the right to ask why you should choose an e-bizda business listing over some other directory? Fair question. After all, there directories
Get the best out of your e-bizda international directory listing Don’t list your business as an after thought. e-bizda can generate business leads for your services and products if done well. Some planning in advance of your listing would help you. Check
Persuasion in Copywriting: How to sell your products and services better using it The task of the copywriter is to sell using copy. How do you sell? Simply put, it goes something like this You target the right audience/ customers You get to know their pai
The Definitive Guide To Buying Directory Links For Your Website The big problem with directories on the web. There are tons and tons of business directories on the web. You will find directories by country, by speciality, by industry, and more. Some make
GUESTS & RESOURCES Glenn Welham: Website // LinkedIn The Voices of Search Podcast: Email // LinkedIn // Twitter Benjamin Shapiro: Website // LinkedIn // Twitter Episode Overview: Join host Ben as he concludes Agency Week with Searchmetrics’ S
GUESTS & RESOURCES Glenn Welham: Website // LinkedIn The Voices of Search Podcast: Email // LinkedIn // Twitter Benjamin Shapiro: Website // LinkedIn // Twitter Episode Overview: Join host Ben as he continues Agency Week with Searchmetrics’ S
GUESTS & RESOURCES Glenn Welham: Website // LinkedIn The Voices of Search Podcast: Email // LinkedIn // Twitter Benjamin Shapiro: Website // LinkedIn // Twitter Episode Overview: Join host Ben as he continues Agency Week with Searchmetrics’ S
GUESTS & RESOURCES Glenn Welham: Website // LinkedIn The Voices of Search Podcast: Email // LinkedIn // Twitter Benjamin Shapiro: Website // LinkedIn // Twitter Episode Overview: Join host Ben as he kicks off Agency Week with Searchmetrics’ S
GUESTS & RESOURCES Jordan Koene: Website // LinkedIn The Voices of Search Podcast: Email // LinkedIn // Twitter Benjamin Shapiro: Website // LinkedIn // Twitter Episode Overview: Join host Ben as he speaks with Searchmetrics’ SEO Strategist a
GUESTS & RESOURCES Jordan Koene: Website // LinkedIn The Voices of Search Podcast: Email // LinkedIn // Twitter Benjamin Shapiro: Website // LinkedIn // Twitter Episode Overview: Join host Ben as he speaks with Searchmetrics’ SEO Strategist a
How search engine changes are impacting higher education SEO strategy. The year 2020 has permanently changed the landscape for colleges and universities as classes and campus life shift further online. As a result, digital marketing professionals at these
GUESTS & RESOURCES Adam Arnold: Website // LinkedIn The Voices of Search Podcast: Email // LinkedIn // Twitter Benjamin Shapiro: Website // LinkedIn // Twitter Episode Overview: Join host Ben as he continues his conversation with Searchmetr
GUESTS & RESOURCES Adam Arnold: Website // LinkedIn The Voices of Search Podcast: Email // LinkedIn // Twitter Benjamin Shapiro: Website // LinkedIn // Twitter Episode Overview: Join host Ben as he speaks with Searchmetrics’ Enterprise Acco
SEJ eSummit, our virtual conference, returns in January. Grow your knowledge, skills, and network. Early bird rates expire soon, don't miss out! The post Get Actionable SEO, PPC & Content Tips from Expert Speakers at SEJ eSummit via @MrDannyGoodwin a
Join our next webinar and learn how you can demonstrate SEO ROI to C-suite and attribute your company’s revenue growth to your SEO efforts. The post How to Turn SEO Into a Measurable Revenue Generator [Webinar] via @brentcsutoras appeared first on Search
Google invests in Tokopedia, an Indonesian online marketplace that connects sellers to consumers. The post Google Invests in an Online Shopping Platform via @martinibuster appeared first on Search Engine Journal.
What are the pros and cons of dynamic GIF content? Are GIFs good or bad for SEO? Here's everything you need to know. The post SEO Best Practices When Using GIFs via @ChandalN appeared first on Search Engine Journal.
Google's John Mueller answers why using a meta noindex could backfire on certain kinds of pages. The post Google Shares How Noindex Meta Tag Can Cause Issues via @martinibuster appeared first on Search Engine Journal.
Want to get higher click-through rates, drive more targeted organic traffic, and improve conversions? Then avoid making these big meta description mistakes. The post 10 Mistakes to Avoid When Writing Your Meta Descriptions via @JRiddall appeared first on
Google answers if a site section can negatively impact ranking score of entire site and how to stop it from happening. The post Google Answers If Site Section Can Impact Ranking Score of Entire Site via @martinibuster appeared first on Search Engine Journ
This week on Marketing O'Clock, Google announces passage-based ranking, Facebook and Google release new ecommerce features for the holidays, and more. The post Google Announces Passage-Based Ranking & This Week’s Digital Marketing News [PODCAST
By understanding what Google’s problems are, we can better help it to help us. Make sure your SEO efforts support Google's three most important "needs." The post SEO in a Nutshell: Understanding, Credibility & Deliverability via @jasonmbarnard appear
UTM codes are great for determining which channels drive the most traffic, but did you know you can use them to track so much more? The post The 14 Best Ways to Use UTM Parameters for Conversion Tracking via @amelioratethis appeared first on Search Engine
LinkGraph CTO, Manick Bhan, discusses how PageRank sculpting with internal links and A/B testing is a powerful strategy to improve rankings for high-value landing pages. The post PageRank sculpting: How to get more from your links appeared first on Searc
Digital Turbine Media's Executive Vice President shares the top six trends to expect as 5G covers the country. The post How 5G will pave the way for mobile app innovation appeared first on Search Engine Watch.
With competitors nipping at your heels, your customer experience quality is vitally important. Here's how to make it great across every channel. The post How to create a consistent omnichannel customer experience appeared first on Search Engine Watch.
We caught up with Moz’s CEO, Sarah Bird to uncover emerging trends in the search scape, SEO, audience behaviors, and a lot more! The post CEO’s take on emerging industry trends and strategies: Q&A with Moz’s Sarah Bird appeared first on Search Engin
How do you craft meaningful content that persuades consumers? Use your passion for greater insights. 3 essential tips for using a passion to enrich content. The post How to use personal passions to create meaningful content appeared first on Search Engin
Cloudinary's VP of Marketing discusses how to optimize at a global scale to increase audience engagement. The post Optimizing the browser long tail across platforms, devices, and countries appeared first on Search Engine Watch.
Google isn’t the only search engine worth focusing on as a marketer. Diversify and widen your audience reach by ranking for Bing using these five SEO tips. The post Five excellent tips to optimize SEO for Bing – not Google appeared first on Search Engin
SEMrush’s Head of Global Marketing, Olga Andrienko, reveals all the ins and outs of Google’s ‘People also ask’ feature to bring optimization insights for businesses willing to leverage PAA to their advantage. The post ‘People also ask’ (PAA)
How do you create white papers that actually convert? We share a five-step guide to design papers that will generate leads for your agency. The post Agency lead generation: How to create white papers that convert appeared first on Search Engine Watch.
Bringing technology and talent to maximize market insights and prescribe action. Jim Yu, Founder and CEO of BrightEdge discusses the essentials of being an agile marketer. The post The agile marketer: Building agility with technology and talent appeared
