2014 is here! Is your blog worth celebrating for?

Having a company blog that sells your product, or service is no rocket science. And blog conversion is not a new phenomenon. Still, many blogs are underperformers. Is your blog one of them? Is it giving you the desired return on investment? Here’s how you

How your School can get on top of Twitter

600 million daily searches and 10 billion tweets later, Twitter has established itself as a critical element to any social media marketing strategy. Twitter’s success is not surprising though, given its unique balance of business & personal use and high-q

The How, What and Why of Content Marketing

The How, What and Why of Content Marketing When was the last time you heard someone talk about the benefits of content marketing? In this digital age, we hear of so many small business owners who took their business to another level with content marketing

Foolproof guide to optimizing Shopify for SEO

Higher SERP rankings translate to greater organic traffic to your ecommerce site. Learn how to optimize Shopify for SEO through this step-by-step guide. The post Foolproof guide to optimizing Shopify for SEO appeared first on Search Engine Watch.

Seven brand health metrics and how to measure them

Struggling to figure out where your brand's strengths and weaknesses are? This article will help understand and measure all common brand health metrics. The post Seven brand health metrics and how to measure them appeared first on Search Engine Watch.