Business Networking Tips

I have put together a list of links on Business Networking, which I have found very helpful. Browse through these and enrich yourself.

How to capture new markets by communicating value?

You can do this with a Value Proposition. Value what? A value proposition is a promise of value to be delivered and a belief from the customer that value will be experienced. A value proposition can be applied to an entire organization or parts thereof, o

My First Harley-Davidson Boot Camp

Harley-Davidson India recently announced a BootCamp for its Associates. I was waiting for something like this and I volunteered to attend. The excitement was so palpable, that I decided to arrive in Delhi the night before the BootCamp. Needless to say tha

What the heck is Link Baiting?

A few days ago, in conversation with one of the senior partners in our company, I heard the term “link baiting”. My immediate reaction was, “what’s that?” “It’s the latest buzzword in Search Engine Optimization. Actually, we’ve been doing it for years now

The How, What and Why of Content Marketing

The How, What and Why of Content Marketing When was the last time you heard someone talk about the benefits of content marketing? In this digital age, we hear of so many small business owners who took their business to another level with content marketing

Data-Driven Marketing: Your Ultimate 4-Step Guide

When done well, data-driven marketing is the best way of making marketing processes efficient, performance-oriented and successful. Our ultimate guide explains in four clear steps how you can approach the challenges of building a data-driven strategy in t

Quick wins for Magento SEO

Is Magento SEO friendly? Dive into SEO best practices to follow with a quick look at technical considerations and content strategy. The post Quick wins for Magento SEO appeared first on Search Engine Watch.

How to use PPC data to drive more SEO traffic

Analyzing PPC results to improve SEO is an unconventional yet effective method. Witness higher conversions and get more data to outrank competitors. The post How to use PPC data to drive more SEO traffic appeared first on Search Engine Watch.

Video marketing tips and tools to boost your traffic

For many consumers, video is the preferred and most memorable way to learn about a brand. For brands, here are video marketing tips and tools to get started. The post Video marketing tips and tools to boost your traffic appeared first on Search Engine Wa